Below is a collection of primary and secondary packaging designs created for the Hard Candy brand, sold in Walmart stores internationally, for their Spring 2021 season.
In addition to the packaging created for the beauty products, the design team was also responsible for creating the graphics that would be used across the light boxes and bullnoses to provide customers with quick insights and draw them into our products.
HARD CANDY SPRING 2021 COLLECTION
Throughout this page, you will see where a lot of the Hard Candy beauty products started off during conception and what they became by the end of the production process.
BROWS NOW! COLLECTION
HARD CANDY SPRING 2021 LIGHTBOXES
Display images that I helped work on and develop to be used in the Walmart stores. It was fun to have a little more creative freedom while getting the key points of the items across.
